Global Cognitive Assessment & Training Market Overview 

The Global Cognitive Assessment & Training Market size is estimated to reach $11.9 billion by 2026, growing at a CAGR of 31.1% over the forecast period of 2021-2026. Cognitive assessments and training are designed to analyze brain-like reasoning, memory, language perception, etc. In return, it helps in understanding a person's skills and how it gets affected over a while. Gamification is a relatively new trend in this field that focuses on applying game mechanics to non-game settings to engage audiences and add a little fun to everyday routines while also providing motivational and cognitive benefits. Various industries, such as corporate and education, have reaped the benefits of Gamification's potential.

Impact of COVID-19 on Cognitive Assessment & Training Market:

The COVID-19 pandemic resulted in a lot of focus on brain health because of the after-effects of the illness. In addition, growth has led to a rise in demand for cognitive assessments, contributing to the cognitive assessment and training market growth.

Key Takeaways from Global Cognitive Assessment & Training Market Report:

• Evaluate market potential through analyzing growth rates (CAGR %), Volume (Units), and Value ($M) data given at country level – for Component, Deployment Mode, Organization Size, Application, and by different industries verticals. Understand the various market dynamics – key driving factors, challenges, and hidden opportunities.
• Get in-depth insights on your competitor's performance – market shares, strategies, financial benchmarking, product benchmarking, SWOT, and more.
• Analyze the sales and distribution channels across key geographies to improve top-line revenues.
• Understand the industry supply chain with a deep dive on the value augmentation at each step to optimize value and bring efficiencies in your processes. 
• Get a quick outlook on the market entropy – M&As, deals, partnerships, product launches of all key players for the past four years. 
• Evaluate the supply-demand gaps, import-export statistics, and regulatory landscape for more than the top 20 countries globally for the market

By verticals, the healthcare and the life-sciences segment is expected to expand at the fastest rate in CAGR during 2022 - 2028.

By verticals, the healthcare and life-sciences segment is supposed to grow at the fastest pace as there has been a lot of focus on solving brain-related disorders. In addition, the healthcare and the life-sciences segment is also expected to have the largest market share in the forecast period because of very similar reasons. 

Asia Pacific to account for the fastest CAGR growth during the forecast period

North America held the largest share of the Cognitive Assessment & Training Market in 2020. The ease of technological advancements there has facilitated North America to implement cognitive assessment and training initiatives earnestly.

Asia Pacific is set to have the fastest growing CAGR in Cognitive Assessment & Training Market. The market is owing to increased awareness of brain fitness, brain disorders, and solutions.

Market Dynamics

Driver: The increase in popularity of brain fitness is driving the Cognitive Assessment & Training Market. 

An increase in the focus on brain fitness across various industries has led to more demand for cognitive assessment and training, one of the major drivers in this sector. Growing is because of the rise in the elderly population and their needs related to better brain health.

Challenge: Strictness in terms of Government regulation is restraining the market growth.

Government regulations revolving around the cognitive assessment and training market have slowed progress. This is because of confusion around the results associated with such assessments.

Key Market Players

Key Players in the Global Cognitive Assessment & Training Market consist of Pearson, COGNIFIT, COGSTATE Ltd, Quest Diagnostics, Cambridge Cognition, Total Brain, ERT Clinical, MEDAVANTE Inc., SIGNANT HEALTH, among others.

Developments

Faith, an Australian workforce AI and predictive analytics firm, has been bought by Pearson Education, a London-based producer of textbooks and online courses.

Report Coverage and Scope

The report "Global Cognitive Assessment & Training Market" by Research Informatic covers an in-depth detailed analysis for the following segment covered under the scope.

By Applications

• Clinical Trials
• Learning
• Research

 By Vertical

• Education
• Corporate
• Healthcare and Life Sciences

By Geography

• North America
• Europe
• APAC
• RoW

Global Cognitive Assessment & Training Market Growth, Trend and Forecast 2022-2027

Chapter 1 Cognitive Assessment & Training Market Overview
1.1 Product Overview and Scope of Cognitive Assessment & Training
1.2 Cognitive Assessment & Training Market Segmentation by Applications
1.2.1 Clinical Trials
1.2.2 Learning
1.2.3 Research
1.3 Cognitive Assessment & Training Market Segmentation by Vertical
1.3.1 Education
1.3.2 Corporate
1.3.3 Healthcare and Life Sciences
1.4 Cognitive Assessment & Training Market Segmentation by Regions
1.4.1 North America
1.4.2 China
1.4.3 Europe
1.4.4 Southeast Asia
1.4.5 Japan
1.4.6 India
1.4.7 Global Market Size (Value) of Cognitive Assessment & Training (2015-2028)

Chapter 2 Global Economic Impact on Cognitive Assessment & Training Industry
2.1 Global Macroeconomic Environment Analysis
2.1.1 Global Macroeconomic Analysis
2.1.2 Global Macroeconomic Environment Development Trend
2.2 Global Macroeconomic Environment Analysis by Regions

Chapter 3 Global Cognitive Assessment & Training Market Competition by Manufacturers
3.1 Global Cognitive Assessment & Training Production and Share by Manufacturers (2021 and 2022)
3.2 Global Cognitive Assessment & Training Revenue and Share by Manufacturers (2021 and 2022)
3.3 Global Cognitive Assessment & Training Average Price by Manufacturers (2021 and 2022)
3.4 Manufacturers Cognitive Assessment & Training Manufacturing Base Distribution, Production Area and Product Type
3.5 Cognitive Assessment & Training Market Competitive Situation and Trends
3.5.1 Cognitive Assessment & Training Market Concentration Rate
3.5.2 Cognitive Assessment & Training Market Share of Top 3 and Top 5 Manufacturers
3.5.3 Mergers & Acquisitions, Expansion

Chapter 4 Global Cognitive Assessment & Training Production, Revenue (Value) by Region (2015-2022)
4.1 Global Cognitive Assessment & Training Production by Region (2015-2022)
4.2 Global Cognitive Assessment & Training Production Market Share by Region (2015-2022)
4.3 Global Cognitive Assessment & Training Revenue (Value) and Market Share by Region (2015-2022)
4.4 Global Cognitive Assessment & Training Production, Revenue, Price and Gross Margin (2015-2022)
4.5 North America Cognitive Assessment & Training Production, Revenue, Price and Gross Margin (2015-2022)
4.6 Europe Cognitive Assessment & Training Production, Revenue, Price and Gross Margin (2015-2022)
4.7 China Cognitive Assessment & Training Production, Revenue, Price and Gross Margin (2015-2022)
4.8 Japan Cognitive Assessment & Training Production, Revenue, Price and Gross Margin (2015-2022)
4.9 Southeast Asia Cognitive Assessment & Training Production, Revenue, Price and Gross Margin (2015-2022)
4.10 India Cognitive Assessment & Training Production, Revenue, Price and Gross Margin (2015-2022)

Chapter 5 Global Cognitive Assessment & Training Supply (Production), Consumption, Export, Import by Regions (2015-2022)
5.1 Global Cognitive Assessment & Training Consumption by Regions (2015-2022)
5.2 North America Cognitive Assessment & Training Production, Consumption, Export, Import by Regions (2015-2022)
5.3 Europe Cognitive Assessment & Training Production, Consumption, Export, Import by Regions (2015-2022)
5.4 China Cognitive Assessment & Training Production, Consumption, Export, Import by Regions (2015-2022)
5.5 Japan Cognitive Assessment & Training Production, Consumption, Export, Import by Regions (2015-2022)
5.6 Southeast Asia Cognitive Assessment & Training Production, Consumption, Export, Import by Regions (2015-2022)
5.7 India Cognitive Assessment & Training Production, Consumption, Export, Import by Regions (2015-2022)

Chapter 6 Global Cognitive Assessment & Training Production, Revenue (Value), Price Trend by Type
6.1 Global Cognitive Assessment & Training Production and Market Share by Type (2015-2022)
6.2 Global Cognitive Assessment & Training Revenue and Market Share by Type (2015-2022)
6.3 Global Cognitive Assessment & Training Price by Type (2015-2022)
6.4 Global Cognitive Assessment & Training Production Growth by Type (2015-2022)

Chapter 7 Global Cognitive Assessment & Training Market Analysis by Application
7.1 Global Cognitive Assessment & Training Consumption and Market Share by Application (2015-2022)
7.2 Global Cognitive Assessment & Training Consumption Growth Rate by Application (2015-2022)
7.3 Market Drivers and Opportunities
7.3.1 Potential Applications
7.3.2 Emerging Markets/Countries

Chapter 8 Cognitive Assessment & Training Manufacturing Cost Analysis
8.1 Cognitive Assessment & Training Key Raw Materials Analysis
8.1.1 Key Raw Materials
8.1.2 Price Trend of Key Raw Materials
8.1.3 Key Suppliers of Raw Materials
8.1.4 Market Concentration Rate of Raw Materials
8.2 Proportion of Manufacturing Cost Structure
8.2.1 Raw Materials
8.2.2 Labor Cost
8.2.3 Manufacturing Expenses
8.3 Manufacturing Process Analysis of Cognitive Assessment & Training

Chapter 9 Industrial Chain, Sourcing Strategy and Downstream Buyers
9.1 Cognitive Assessment & Training Industrial Chain Analysis
9.2 Upstream Raw Materials Sourcing
9.3 Raw Materials Sources of Cognitive Assessment & Training Major Manufacturers in 2022
9.4 Downstream Buyers

Chapter 10 Marketing Strategy Analysis, Distributors/Traders
10.1 Marketing Channel
10.1.1 Direct Marketing
10.1.2 Indirect Marketing
10.1.3 Marketing Channel Development Trend
10.2 Market Positioning
10.2.1 Pricing Strategy
10.2.2 Brand Strategy
10.2.3 Target Client
10.3 Distributors/Traders List

Chapter 11 Market Effect Factors Analysis
11.1 Technology Progress/Risk
11.1.1 Substitutes Threat
11.1.2 Technology Progress in Related Industry
11.2 Consumer Needs/Customer Preference Change
11.3 Economic/Political Environmental Change

Chapter 12 Global Cognitive Assessment & Training Market Forecast (2022-2027)
12.1 Global Cognitive Assessment & Training Production, Revenue Forecast (2022-2027)
12.2 Global Cognitive Assessment & Training Production, Consumption Forecast by Regions (2022-2027)
12.3 Global Cognitive Assessment & Training Production Forecast by Type (2022-2027)
12.4 Global Cognitive Assessment & Training Consumption Forecast by Application (2022-2027)
12.5 Cognitive Assessment & Training Price Forecast (2022-2027)

Chapter 13 Appendix